Programming insights to Storytelling, it's all here.
There are several reasons for Google to downrank a website from their search results. My first experience with downranking was on my very first day at a job in 2011. The day I walked into the building, Google released their first Panda update. My new employer, being a "content creator," disappeared from search results. This was a multi-million dollar company that had teams of writers and a portfolio of websites. They depended on Google, and not appearing in search meant we went on code red that first day.
